The Making of a Concept Vehicle

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Revealed at the 2021 Specialty Equipment Market Association show, the Ram 1500 Outdoorsman Concept turned heads with its amazing capabilities on the job and on the trail. Here’s a glimpse into the development process of this vehicle, including some of the early sketches.

In the overall design process, the design team is busy identifying unmet customer needs and identifying potential accessories to improve customer usage.

Concept RamVac on-board vacuum
Alloy-Mesh cloth inserts and Mopar Blue Katzkin leather-trim side bolster covers
Mopar Blue stitching throughout the interior
Deployable work surface
RamBox cargo management system with Mopar cargo divider
Two-height position aluminum Mopar bed rack system with 2″ TYRI LED lights, while a CHMSL adds a third brake light to the rear crossbar, Expertec bedslide system with dual rolling panels

Concept vehicles have a way of getting the gears of our mind turning on how to outfit our current vehicles. Find Mopar accessories for Ram Brand trucks at the Mopar e-Store.