Editor’s note: This is the third of three updates from the November 2022 Specialty Equipment Market Association Show in Las Vegas, Nevada.
The Dodge Brand showed performance enthusiasts future-product hints in the lead up to the launch of the world’s first electrified muscle car. The Dodge Charger Daytona SRT(r) Concept will once again use a respected gathering of automotive builders and tuners to offer a peek at the future of the Dodge brand.
The November 1-4, 2022, Specialty Equipment Market Association (SEMA) Show in Las Vegas, Nevada, is the world’s largest automotive trade event and hosted a 19,500-sq.-ft. Dodge display featuring the Banshee-powered battery-electric muscle car, as well as six “Last Call” 2023 Dodge Charger and Challenger special-edition performance cars and a full roster of new 6- and 8-cylinder Direct Connection crate engines.
“The SEMA Show is one of the great gatherings of the performance culture, and Dodge isn’t going to shy away as we develop the next generation of muscle car – one that just happens to be fully electric,” said Tim Kuniskis, Dodge brand chief executive officer – Stellantis. “Technology moves forward and the customizers and tuners move right along with it. We’re demonstrating how old-school hot-rodding will thrive in an electrified muscle-car future.”
The Dodge Charger Daytona SRT Concept, originally shown during Dodge Speed Week as part of the lead-up to the world’s largest celebration of automotive culture – Michigan’s Woodward Dream Cruise – took center stage at the brand’s performance-focused SEMA display.
BEV Power and Performance Upgrades Previewed
Highlighting the Dodge Charger Daytona SRT Concept’s SEMA visit was the announcement of nine possible powertrain outputs for the all-electric muscle car concept. Three different battery-electric power levels were shown at SEMA, as well as two levels of Dodge Direct Connection performance upgrades for each power level.
Dodge illustrated a stair-step approach to its electrified performance, with 400-volt system output levels of 340 kilowatts (456 hp) and 440 kilowatts (590 hp) and an as-yet-unannounced, factory-delivered, power-level 800-volt SRT Banshee powertrain package.
400-volt Output Levels
- 340 kilowatt (kW) – base trim (455 hp)
- eStage 1 – 370 kW (495 hp)
- eStage 2 – 400 kW (535 hp)
- 440 (kW) – base trim (590 hp)
- eStage 1 – 470 kW (630 hp)
- eStage 2 – 500 kW (670 hp)
Direct Connection Stage 1 and Stage 2 performance upgrades use a “crystal” key that plugs into the dash. Base output and Direct Connection upgrade levels for the 800-volt Banshee will be announced at a future date.
Dodge Charger Daytona SRT Concept Stryker Red
The first thing a casual SEMA Show observer noticed was the Dodge Charger Daytona SRT Concept’s new tri-coat Stryker Red exterior hue.
The new exterior paint color was chosen as a way to celebrate the Stage 2 Banshee performance upgrade. In addition, the concept features “Stage 2” fender badging and new 18-inch Direct Connection lightweight carbon-fiber concept wheels with 305mm drag radials.
Using a video display wall, Dodge showed off a variety of Charger Daytona SRT Concept colors, wheel designs and performance configurations, illustrating the visual and performance customization that will continue to be a hallmark of Dodge muscle cars in the years to come.
The power levels are matched to a full slate of nine unique paint colors and nine different wheel combinations, and displayed via videos, illustrating the nine different performance and Direct Connection upgrade levels envisioned for the Dodge concept car.
Fine Tuning the Fratzog
Dodge also conducted Dodge Charger Daytona SRT Concept car consumer clinics at the SEMA Show. On-site teams engaged attendees to survey their impressions in regard to the tuning of the patent-pending Fratzonic Chambered Exhaust – the world’s first BEV exhaust system.
Consumer feedback obtained from opinion leaders in the world of performance cars aided the Dodge brand in its breakthrough work to create a one-of-a-kind sound signature for its upcoming fully electric Charger muscle car.
Research participants will be given an opportunity to evaluate and rank unique tuning versions of the Charger Daytona SRT Concept’s exhaust note.
Dodge Charger Daytona SRT Concept
The Dodge Charger Daytona SRT Concept represents a giant step forward on the performance brand’s road to an electrified future, offering a perception-shattering concept that reimagines what a muscle car can be.
At its core, the Dodge Charger Daytona SRT Concept is an authentic Dodge with attitude, and it will redefine American muscle by combining the visual, visceral, and emotional experiences the Brotherhood demands into a pure, radical, high-performance muscle car for the next generation.
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